Amazon PPC Specialist
We are looking for an amazing all-round Marketing and PPC specialist to join our fast-evolving team. This key role within our business will be two-fold firstly, to help develop and implement our clients' Amazon Marketing campaigns. And secondly, to offer strategic and analytical insight on these marketing initiatives. This role requires a mixture of skills including project management, strategy planning and face to face communication and reporting to clients.
The Role
As an Amazon PPC/DSP Manager, you will manage multiple projects, delivering bespoke marketing solutions over set periods. You will be analytically minded and be able to present your results and findings to our client across sectors ranging from Beauty, Healthcare, Fashion, Baby, Toys, Consumer Electronics and F&B.
Develop strong and innovative digital marketing strategies and drive traffic /sales to clients products listed on marketplaces in multiple countries. Working with both in-house and external teams to activate engaging written, graphic, and video content while staying up-to-date on the latest marketing tools available on Amazon and other relevant channels.
Job description:
To develop, drive, and implement client strategy and sales via Amazon and other third-party marketplaces. Managing all aspects of their marketplace marketing strategy to help drive sales.
To support the sell-through of your clients by improving the creative and visibility on marketplaces & maximise the adoption of their brand through the creation and presentation of insight-led marketing strategy and plans.
To work on a portfolio of client across multiple sectors with varying levels of support.
What will be your key deliverables?
Deliver brand, commercial and channel objectives (with a specific focus on increasing sales via marketplaces).
Working with the content team to brief promotional assets for creation and execution.
Executing effective AMS campaigns
Responsible for budgeting and managing spend within channels
Working with the account team to plan and execute product launches from pre-launch, go to market, launch phase activity and growth phase
Responsible for determining marketing budgets and getting sign off from the clients
Analysing post-campaign results from digital campaigns and make recommendations/changes to subsequent activities
Timely management of all admin tasks and reporting
What do we need for this role?
Ability to balance multiple internal and external partners in order to successfully deliver and exceed clients expectations.
Face to face customer experience essential
A clear understanding of digital marketing metrics
Good hands-on knowledge of Amazon’s PPC & DSP platforms
Good knowledge of eBay seller centre
To be able to multi-task and lead projects
To be a team leader
Strong attention to detail
To be flexible and adaptable multi-tasker
Ability to succeed in a highly competitive and fast-paced environments
Analytical, meticulous to detail, with a logical and methodical approach to problem-solving
Strong numerical skills
Proven experience of driving traffic and conversions through digital advertising, ideally to and on Amazon
High proficiency in data analysis software
Knowledge of API integrations & Amazon-related SaaS PPC & SEO tools
Some knowledge of programmatic advertising
Skills and Qualifications:
Degree or similar qualification, plus marketing qualification
Product Marketing and Services Marketing experience
Experience in a similar role
High levels of expertise required with Microsoft
A good level of expertise in dealing with online marketplaces primarily Amazon & eBay
Experience of running marketing budgets
What does success look like?
Increased sales across the accounts and marketplaces you are responsible for
Fully buying into the brands you are working on and getting their side of the desk to help them grow their businesses
Happy clients who see you as their go-to person for marketplace growth and marketing decisions
Strong team dynamic with your work colleagues
Additional details
Salary: From £30,000.00 per year
Expected Start Date: ASAP
Job Types: Full-time, Permanent
Benefits
Casual dress
Company events
Company pension
Discounted or free food
Employee discount
On-site parking
Profit sharing
Sick pay
Work from home
To apply for this position, please submit your CV below or by emailing gareth@a8uk.com